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Guide Sales

Offers

Let customers suggest a price. You accept, decline or counter, and an accepted offer becomes a link the customer uses to buy at that price. It works for digital and physical products, including build-to-order. For a price box with no back-and-forth, use Pay what you want instead (see Products).

  1. Start
    A customer sends an offer from the product page
  2. Tip
    Guests confirm their email first; auto rules can answer at once
  3. 1
    You get an email and a push, and the offer shows under Sales → Offers
  4. What do you want to do?
    Accept
    1. Click Accept: the stock is held and the customer gets a link to buy
    Counter
    1. Enter your price and click Send counter: the customer accepts it, counters back or walks away
    Decline
    1. Click Decline, with a reason if you like
  5. 2
    The customer clicks Buy now and pays through the normal checkout
  6. Done
    The order shows the line as bought at the agreed price

Turn offers on for a product

  1. Open the product and go to the Pricing & Cost tab.
  2. Set Pricing to Fixed price, offers welcome. Customers can still buy at Price.
  3. Optional: Accept offers at or above and Decline offers below answer offers straight away, so you only see the ones in between. Customers never see these amounts.
  4. Click Save.

The product page shows Offers welcome under the price and a Make an offer box under Add to Cart. Customers enter their price for each, a quantity (physical items) and an optional note.

Choosing offers unticks Discount codes apply to this product. Tick it again if you want a code to work on top of an agreed price.

Answer an offer

Sales → Offers (in the sidebar once a product takes offers) lists offers in four tabs: Needing reply, Waiting on customer, Accepted and Closed. The sidebar shows how many need a reply.

Open an offer to see the customer's price, your listed price, your cost (with costing on) or stock, their note and the history. Then:

  • Accept: the units are held for the customer, the same way an order holds them, and they're emailed a link to buy. You can't accept more than you have left to sell.
  • Send counter: your price, between theirs and the listed price, with an optional note. The customer can accept it, counter back (if you allow it) or let it lapse.
  • Decline: with an optional reason the customer sees.

What the customer gets

  • An email at each step, with a link to the offer's own page. Signed-in customers also see every offer under My offers.
  • When an offer is accepted: Buy now puts it in the cart at the agreed price and quantity, which can't be changed. They pay through the normal checkout.
  • A reminder when half a day is left to buy.

Settings

At the bottom of Sales → Offers:

Setting What it does
Hours to answer an offer An offer nobody answers in time expires, and the customer is told. Default 48
Hours to buy once accepted How long the customer has to pay; the stock is held that long. Default 48
Counter rounds How many times a customer may counter your counter. 0 makes your counter final. Default 3
Shoppers who aren't signed in can make offers Guests confirm their email before you see the offer. On by default

Things to know

  • A customer can have one open offer per product and three in all.
  • When an item sells out, offers still waiting for an answer are declined with Sorry, this sold.
  • Switching a product back to Fixed price, hiding it or deleting it closes its open offers and lets any held stock go.
  • An accepted offer that isn't bought in time expires and its stock goes back on sale.
  • On eBay, offers welcome turns on Best Offer with your auto amounts (see eBay).
  • Point of Sale sells at the listed price.

This is the same manual that ships inside Kaniva. Start a free trial and follow along in your own store.